Home> Industry Information> Wood floor brand trust degree survey: floor quality and environmental protection the most attention

Wood floor brand trust degree survey: floor quality and environmental protection the most attention

January 31, 2023

Wood floor is one of the most common decoration materials for home decoration. Which wood floor brands have a higher consumer trust? What are the factors that consumers should consider when buying wood floors? What are the major problems in the wood flooring industry? To filter out wood flooring brands with higher consumer trust in the country and promote wood flooring companies To provide consumers with better products and better services, with the active participation of the vast number of consumers, it took more than 1 month and recently ended successfully. Surveys show that consumers are extremely concerned about the quality of products and environmental performance of wood flooring, and are the primary considerations when selecting products.

Consumers choose flooring brands with higher trust

This survey has been voted by the majority of netizens to select the top ten brands of wood flooring products with higher consumer trust, the top ten brands of composite wood flooring products with higher consumer trust, and the top ten flooring brands that handle consumer complaints. .

According to surveys, 43.6% of netizens believe that “good product quality” is the main reason for the higher trust of consumers of solid wood flooring brands. 29.2% of netizens chose “product cost-effective”, and 13.7% and 13.4% of netizens chose “product promotion” and “satisfaction with after-sales service”.

33.6% of netizens believe that “low formaldehyde content” is the main reason for the higher trust of consumers of composite wood flooring brands. 27.5% of netizens chose “good product quality”, and users who chose “higher product price/performance ratio”, “satisfaction with after-sales service” and “product promotion” accounted for 20.3%, 11.8%, and 6.7% respectively.

When purchasing wood flooring, 45.6% of netizens preferred the choice of “product quality”, 25.3% of netizens chose “safety and environmental protection”, and users who chose “floor price” and “floor brand awareness” accounted for 16.0% and 13.1% respectively.

When dealing with complaints, 42.7% of netizens believe that “courageously taking responsibility” is the most satisfactory approach for floor manufacturers. The users who chose “promptly communicate, promptly propose reasonable solutions” and “pay attention to the legitimate rights and interests of consumers” accounted for 34.9% and 22.4% respectively.

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